Visitor Needs vs. Search Engine Optimization

As with all aspects of web site design don’t forget your visitors needs, some keyword phrases aren’t descriptive enough to use alone as a title, what you put in the title element is the text searches will see when they see a listing for your page in a Search Engines Results Pages (SERPs). If it doesn’t appeal to your potential visitors they will not click through to your sites listing! This is precisely why the title of this page is SEO Tutorial - Title Optimization and not just Title Optimization. The former (SEO Tutorial - Title Optimization) tells a potential visitor this page is part of an SEO Tutorial, the latter (Title Optimization) does not.
Quick SEO Tip - note above how rather than writing “The former tells a potential visitor this page is part of a Tutorial, the latter does not.” we added the important keywords “SEO Tutorial - Title Optimization”, “SEO” and “Title Optimization”. Being long winded is a prerequisite to good SEO copywriting!

Regards
Rohit Mehra